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2023 Relo Metrics Product: Year End Wrap Up

Relo Products   |   Jan 02, 2024   |  by Sam Panitch

It’s been a pretty big year at Relo Metrics. From launching new, industry-changing new products to adding new data for our clients to take advantage of - let's take a look back at all that happened in 2023.

RELO CENSUSRelo Census - Sports Sponsorship Data

We built a new product from the ground up and launched Relo Census! This is the most comprehensive, accurate & granular sponsorship dataset available to fuel your insights & sponsorship strategy.

 

BROADCAST IMPRESSIONS

Through a partnership with VideoAmp we are now providing the most accurate broadcast viewership/impression data available from any sponsorship valuation provider.

 

NEW NAVIGATION

Navigation is one of the most critical features of a product’s user experience - we made updates to our navigation moving to 4 buckets that house our different modules to make it easier for clients to understand where to go based on the data they are trying to find.

 

COMPARE DATE RANGES

We added a new feature to the data explore page that makes it easy for clients to compare data between different date ranges so they can better understand current performance relative to past performance.

 

PARTNERSHIP WITH SPONSORPULSE: OUTCOMES DATA

We kicked off a partnership with SponsorPulse to help clients understand real asset impact with consumers and get the full picture on the impact & breakthrough potential that brands can expect to receive for 12 NHL assets.

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And our team is already starting to plan for all the things to come in 2024 so stay on the lookout for more big announcements from Relo Metrics.

 

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