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5 minute read
If You Build It, They Will ComeRead
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6 minute read
Using Sponsor Analytics to Negotiate Media ValueRead
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4 minute read
TikTok Valuation in Sports SponsorshipsRead
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Having a Pulse on Performance to Ensure Your Sponsorships Are Pacing Against GoalsRead
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How to Justify Your Investment in a Sponsorship Intelligence PlatformRead
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2022 Trends Making Waves in Sports MarketingRead
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2 minute read
Why the Industry Needs to Reset Sponsorship Measurement StandardsRead
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GumGum Sports Reintroduces Itself as Relo Metrics - A Letter From Our CEORead
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4 minute read
The Top 3 Measurement Mistakes Made By Sports MarketersRead
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